Baile Beag is a regenerative homestead rooted in Riley , Kansas. I partnered with the family-run farm in 2021 to develop a brand identity that felt as intentional and grounded as their approach to agriculture. From social media to packaging and even signage around the property, we crafted a visual system that was earthy, warm, and authentic — echoing the rhythms of the farm itself. The brand we built reflects Baile Beag’s mission: to nourish their community with integrity, care, and a little Kansas charm.